Marian Leitner: Redefining Affordable Luxury in Wine with Archer Roose

Featured in Show Her the Money, Screening on March 8th | International Women’s Day Event Sponsored by Republic Bank

Wine has long been synonymous with tradition, exclusivity, and geographic limitations—but Marian Leitner saw an opportunity to redefine what luxury wine could be. As the founder of Archer Roose, she built a company that challenges conventional wine industry norms, offering affordable luxury wines with minimal intervention while fostering sustainability and craftsmanship.

Her bold approach to the wine business, coupled with her entrepreneurial success, is why Marian is featured in Show Her the Money, a documentary exposing the stark reality that women receive less than 2% of venture capital funding, while showcasing the women investors and founders working to change that statistic.

On March 8th at 6:30 PM, Louisville’s biggest screen will showcase Show Her the Money as part of an International Women’s Day event, co-hosted by Woman-Owned Wallet and The B Scene, and presented by Republic Bank. Marian’s journey proves that when women receive funding, they don’t just build businesses—they innovate industries that have been stagnant for generations.

Archer Roose: The Traveling Vineyard Model

Rather than following the traditional model of building a winery tied to a single region, Marian and her husband David Waldman launched Archer Roose in 2015 with a vision to source the best wines from around the world. They created the Traveling Vineyard Model, allowing them to:
🍷 Partner with small, adventurous winemakers from renowned wine regions
🍷 Preserve terroir and craftsmanship while reducing environmental impact
🍷 Produce natural wines within 20 miles of their harvest location

By disrupting the conventional supply chain, Archer Roose makes high-quality, small-batch wines accessible to more people, proving that luxury doesn’t have to be exclusive—it can be enjoyed by everyone.

Entrepreneurship & Innovation in a Male-Dominated Industry

Wine is an industry that has historically been male-dominated, both in business and investment. But Marian is challenging the status quo—and winning.

Her entrepreneurial drive has led her to numerous accolades, including:
🏆 MassChallenge Finalist
🏆 Babson-Breakaway Challenge Finalist
🏆 Boston Harbor Angels’ Top 10 Entrepreneur of the Year

Marian’s approach to wine isn’t just about flavors and regions—it’s about rethinking access, sustainability, and the way wine is consumed.

Why Marian Leitner’s Story Matters in Show Her the Money

Like so many women entrepreneurs, Marian faced challenges in securing funding—not because her business wasn’t successful, but because venture capital funding remains a boys’ club.

Her story in Show Her the Money highlights:
💡 The barriers women face when trying to secure investment in traditional industries
💡 How breaking industry norms can lead to innovation and economic success
💡 The importance of women founders getting the resources they need to scale their businesses

By funding women, we open doors to new industries, new ideas, and new ways of doing business—something Marian’s success with Archer Roose exemplifies.

Join Us for the Show Her the Money Screening on March 8th

Marian’s journey, along with those of other trailblazing investors and entrepreneurs, will be featured at the Louisville screening of Show Her the Money on March 8th at 6:30 PM, hosted by Woman-Owned Wallet and The B Scene, and presented by Republic Bank.

With Louisville’s skyline as a backdrop, this event will bring together business leaders, investors, and advocates working to close the funding gap and uplift women-led businesses worldwide.

Innovation, Investment & The Future of Women in Business

Marian Leitner and Archer Roose prove that women in business don’t just disrupt industries—they create entirely new ways of thinking about them.

💡 Be part of the movement. Join us on March 8th at 6:30 PM for the Show Her the Money screening and help change the future of funding for women entrepreneurs.

🚀 Learn more about Marian Leitner and Archer Roose at: archerroose.com